Marketing Expert

DESCRIPTION

Mercor is partnering with a leading AI research organization to engage experienced marketing professionals for a project focused on evaluating how well AI systems perform real-world marketing work. Rather than producing deliverables yourself, you will define what excellent work looks like: designing task-specific grading criteria and scoring completed work samples with rigorous, well-reasoned written justifications. 2. Key Responsibilities Design precise, task-specific grading criteria for real-world marketing deliverables (creative briefs, campaign concepts and decks, brand positioning and messaging frameworks, ad copy and scripts, integrated campaign plans, client-ready presentations) Score AI-generated and human work samples against those criteria, with detailed written justifications for every score Apply consistent, evidence-based judgment so that scores are reproducible and defensible Incorporate structured feedback from senior reviewers and iterate quickly on your work 3. Ideal

REQUIREMENTS

• ▸5+ years of professional experience in marketing or advertising
• ▸Background as a creative director, account lead, or brand strategist at top-tier global creative agencies, or in senior brand marketing roles at leading consumer companies
• ▸Exceptionally strong written communication, with the ability to explain exactly why a piece of work does or does not meet the bar
• ▸Detail-oriented, consistent, and comfortable having your judgment reviewed and calibrated against peers
• ▸Prior experience with AI training, evaluation, or human-data projects is a strong plus
• ▸No specialized media-planning or measurement background is required for this role
• ▸4. Application Process
• ▸Submit your resume or relevant professional background to get started

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